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Showing posts from January, 2026

Fondant Is for Sculptors, Not Bakers

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  A cake that looks perfect but makes everyone peel off the icing is not a success, it is a missed opportunity. Fondant delivers smooth edges and sharp corners, yet so often tastes like chewy sugar clay that hides the real star: the cake itself. At It Sprinkles in Austin, the focus is on moist, flavor-packed eggless and vegan cakes that people actually want to eat, not just photograph. Instead of building cakes that need a thick sugar shell to hold them together, the bakery starts with a soft, aromatic sponge and finishes it with whipped buttercreams, silky ganaches, and frostings that melt into every bite. Decorations rely on smooth buttercream finishes, natural colors, and hand-piped details, so the design enhances the dessert rather than becoming something guests scrape into the trash. If you are tired of paying for looks while sacrificing taste, and want birthday, wedding, or custom cakes where the icing is as irresistible as the crumb, this is the philosophy you have been look...

The Supermarket “Vegan” Trap (And How Clean-label Cakes Fix It)

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Grabbing a vegan cake from the supermarket can feel like a win, until you flip the box and see a long list of gums, stabilizers, and preservatives you cannot even pronounce. Instead of real food, you get a science experiment disguised as dessert. At It Sprinkles in Austin, “vegan” is only the starting point. The real goal is clean-label cakes made with ingredients you recognise, trust, and actually want to put in your body. Real Ingredients, Not Lab Formulas Instead of relying on industrial fillers, It Sprinkles builds moisture, structure, and flavor from simple, whole ingredients like coconut cream and cashew butter. These plant fats give cakes a rich crumb, natural sweetness, and long-lasting moisture, without synthetic emulsifiers or artificial stabilisers. The result tastes fuller, cleaner, and more aromatic than anything that sat on a supermarket shelf for weeks. Why Clean-label Vegan Cakes Taste Better With clean-label baking, the flavor comes from real coconut, real nuts, real s...

The Dairy Dictator Is Dead (And Austin’s Vegan Chocolate Cake Won)

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For years, butter, milk, and eggs were treated like unbreakable rules in baking, and vegan chocolate cake was viewed as a dry compromise rather than a true indulgence. At It Sprinkles in Austin, that belief has been completely overturned by a new generation of desserts that match classic cakes in richness, structure, and comfort while staying fully plant based.​ Baker and owner Megha Mehta built this revolution in her own kitchen, using science based techniques to replace dairy and eggs with precise blends of plant fats, starches, and premium cocoa. The result is a velvety, moist vegan chocolate cake that has guests double checking that it is really vegan, along with frostings and ganache that are silky instead of oily or gritty.​ Curious how this cake defeats the old "Dairy Dictator," keeps its moisture, and still delivers deep chocolate flavor, all while being kinder to allergies and ethics? Want to see how the same methods power an entire line of vegan and eggless cakes, c...

Stop Wasting Time on Box Mixes: The 3 Tiny Kitchen Hacks That Make Our Homemade Frosting Shine

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  An Exclusive Look Behind the Scenes at It Sprinkles That universal moment of disappointment, when a box mix cake looks great but tastes flat, artificial, and overly sweet, is exactly what we exist to solve. At It Sprinkles , we believe a truly spectacular perfect birthday cake frosting isn't about spending hours in the kitchen; it’s about smart technique and superior ingredients . We’re sharing a glimpse into our world and revealing the tiny kitchen hacks that make our homemade frosting shine, all while maintaining an incredible 1-hour cake prep philosophy. The Box Mix vs. Homemade Divide: Why You Taste the Difference The difference between a box mix vs homemade cake comes down to chemistry and air. Box frostings rely on waxy, shelf-stable ingredients and overwhelming sugar to mask their lack of real flavor. As a baker and owner at It Sprinkles, I know the commitment to quality matters for our private customers and corporate customers alike. The effort that goes into an eas...